Gray Tribe

gray tribe noun

grā | trīb

1  : You’re young-ish
        a :  ( < 40 yrs)

2 :  You think seniors are. . .
        a :  the greatest thing ever (no that’s not a weird thing! okay, it is kind of weird, but weird is better than basic), OR
         b :  okay, but you love(d) your grandparents and thought they were amazing, OR
         c :  a group of people you never paid attention to, but now you’re kinda intrigued  

3 :  You want to be a part of something different and the first to know about events and other ways to connect with like-minded peeps  

4 :  You’re a social cause warrior and social media is your drug of choice

5 :  Cash is tight (PREACH!!!), but know your voice can be as powerful as Venmo 

6 :  You love getting free stuff, like a t-shirt *spoiler alert* 

Sign up to be in the Gray Tribe

Make a difference


Seniors have been forgotten for too long…
Forced into the shadows.
Made to be irrelevant.
Cared for, but not cared about.
WE (Millennials and Gen Z) need to step up to change this, not only for today’s Grays, but for us too— because Gray is Us Tomorrow.

Three Easy Steps

Show that seniors are a reflection of our future selves and take the Grayover Challenge:

♥ Step 1: Grab a Senior (grandparent, friend, neighbor, or a random)

♥ Step 2: Ask them to help you bring awareness to Senior issues by having THEM give YOU a Grayover (a Senior Makeover with any items/props that represent the future you: suspenders, glasses, newspaper, rose lipstick, etc.) Don’t forget to record, duh.
*Note: If they are not having fun doing this to you, you definitely need more props.

♥ Step 3: Post your video with the Hashtags #GrayOver #GrayisUsTomorrow

Have a General Question?

Drop Us a Note!

11 + 13 =



O: 571-577-9968
C: 301-471-1209
F: 571-348-2752



20135 Lakeview Center Plaza
Suite 110, Ashburn, VA 20147